In this blog, let’s explore some famous terms used for Digital Marketing.
- Online Marketing Services: Includes all the types of Digital Marketing Services like SEO, SMM & PPC.
- Internet Marketing Services: Includes all kinds of Online Marketing Services.
- Search Engine Optimization (SEO) Services: It is an Organic Digital Marketing (DM) service used to improve website’s ranking on Google, Yahoo or Bing.
- Content Writing Services: SEO Based content is written in the web pages or blog pages of the company’s website to improve the ranking results on the various search engines.
Search Engine Marketing (SEM) Services: Includes Organic + Paid DM (PPC) Services.
- Social Media Marketing (SMM) Services: Includes creating posts on various social media channels like Facebook, Twitter, LinkedIn, Pinterest and so on to reach unlimited target audience over the globe.
Social Media Optimization (SMO) Services: Includes optimization of all the social media profiles of the company.
- Social Media Branding: Includes establishing company’s name as a brand by using social media strategies on different social media platforms.
- Social Media Promotion: Includes promotion of a company’s services or products on social media by using social media tools and techniques.
- Reputation Management: Building a positive image/reputation of the company in the eyes of potential customers to increase the sales of the company.
- Pay Per Click (PPC) Advertising Services: Includes Paid Services. Google AdWords is commonly used for PPC. The company pays to the search engine (Google or Bing) when a user clicks on the website link.
- Online Advertising Services: Includes all the kinds of Ads used for promotion on search engines as well as social media platforms, like Facebook Ads, LinkedIn Ads, Google Display ads, Bing Ads and so on.
What’s the use of Digital Marketing Services to grow businesses?
Considering the use of these services to grow businesses, all of these provide huge benefits in increasing sales and customer base of the company. Both Product and Service Industry can reap the benefits from Digital Marketing Services. Small, Medium and Large (Enterprise) all the size companies get benefited from Digital Marketing Services.
The company just needs to be careful while selecting the type of Digital Marketing services to promote its product or services as each of these services give different results.
Which companies provide the above services?
Companies Termed as Digital Marketing Company or Search Engine Optimization Company or Social Media Marketing Agency or Pay Per Click Advertising Company provides all these kinds of services.